Terms of Service

“Provider”, “we”, “us”: Alexander Korop, Sole Proprietor (Esek Patur / עוסק פטור), Yaakov Tamri St 5, Rehovot, Israel.

Contact: alexandervalerichk@gmail.com · +972 55 774 0807.

“Client”, “you”: the natural person or legal entity entering into an engagement with us.

We provide performance marketing consulting, including but not limited to: paid media management (Meta Ads, Google Ads, native networks), audits, market research, creative production, landing-page development, tracking and analytics setup, marketing automation.

The exact scope, deliverables, timeline and price for each engagement are fixed in a separate written quote or Statement of Work (SOW), which prevails over these Terms in case of conflict.

A binding engagement starts when the Client confirms our written quote/SOW (by reply or signature) and, where applicable, makes the initial payment.

We reserve the right to refuse any engagement, in particular projects in illegal verticals or those conflicting with platform policies (Meta, Google, etc.).

Fees are stated in the quote/SOW in USD, EUR or ILS. Currency conversion, where needed, follows the rate of the Bank of Israel on the invoice date.

Online card payments are processed by AllPay Ltd. (Israel). We do not receive or store full card details — they are entered directly on the processor’s secure page.

Bank transfers and other methods may be agreed in writing.

Invoices are payable within 7 days of issue unless otherwise agreed. Late payments may bear interest at the rate permitted by Israeli law.

Fixed-price projects: if the Client cancels before work begins, we refund prepayment less any unrecoverable third-party costs. After work has begun, refunds are pro-rated to undelivered work. After acceptance of deliverables, no refund is due.

Retainer engagements: either party may terminate with 30 days’ written notice. Fees for the current period remain due.

Digital deliverables (audits in DOCX, video creatives, landing pages): once the file or access is delivered, no refund is granted, given the digital nature of the product.

Statutory consumer rights for individuals (where applicable, including the Israeli Consumer Protection Law and EU consumer rules) are not limited by this clause.

Provide accurate, complete and timely information, brand assets, ad-account access and required approvals.

Comply with applicable laws and the policies of advertising platforms (Meta, Google, TikTok, etc.). The Client remains the advertiser of record.

Pay invoices on time.

Both parties agree to keep non-public information learned through the engagement strictly confidential and use it only for the engagement itself. We are happy to sign a separate NDA on request.

Pre-existing intellectual property remains owned by its original holder.

Custom deliverables specifically created for the Client (landing pages, copy, creatives, reports) are licensed to the Client upon full payment for the agreed purpose. Our generic methodologies, frameworks, internal tools and prompt libraries remain ours.

Performance marketing depends on factors outside our control (advertising platforms, market demand, competitor behaviour, the Client’s product and offer). We do not guarantee any specific revenue, ROAS, CPA, conversion rate, or other commercial outcome. Where targets are mentioned in a quote, they are best-effort projections, not commitments.

To the maximum extent permitted by law, our total aggregate liability for any claim arising from an engagement is limited to the fees paid by the Client to us in the three (3) months preceding the event giving rise to the claim.

We are not liable for indirect, incidental, consequential or punitive damages, lost profits or lost data.

Nothing in these Terms limits liability for fraud, gross negligence or any liability that cannot be limited by law.

Neither party is liable for failure or delay caused by events beyond reasonable control (war, natural disasters, government restrictions, infrastructure outages, platform suspensions).

These Terms are governed by the laws of the State of Israel. The competent courts of Tel Aviv-Yafo have exclusive jurisdiction, except where consumer protection rules give the Client a non-waivable right to its local courts.

We may update these Terms from time to time. The current version is always available at this URL. Updates apply to engagements starting after the effective date below.

For any question regarding these Terms: alexandervalerichk@gmail.com or +972 55 774 0807.